Category Archives: Health Benefits, Media and Nora Ephron

How to hijack the news

When I finally started working on the other side of the news aisle for a small struggling private college, I already understood what public relations professionals typically do not understand — when news breaks that’s your chance to hijack the … Continue reading

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Behind the Counter at Macy’s

It seemed like a good idea at the time: working at Macy’s during the holiday season. As a New Yorker (and a lover of fine merchandise) I’ve always liked Macy’s and while I’m in South Florida working on the solutions-based … Continue reading

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Raise Awareness for Cats Trapped in a Folk Music Environment

Kumbaya… And goodnight! pic.twitter.com/eD2xw2tRTn — Kev Heritage (@KevHeritage) December 22, 2015  

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Flipped Classrooms Promote STEM Learning

How do you get middle school students engaged in English Language Arts and STEM? Two ways: Moodle and flipped classrooms. Our Savior’s Lutheran School, a Christian school in the Albany area for 60 years (click here for their website), is … Continue reading

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Tennessee Williams Show Opens on Black Friday in Albany

A new Albany-based theater company called NorthEast Theatre Ensemble premieres “The Glass Menagerie” on Black Friday at the Steamer No. 10 Theatre, 500 Western Ave., Albany, NY. Tennessee Williams’s first major play to appear on Broadway, “The Glass Menagerie” is … Continue reading

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Day Three of 50 with Rosie O’Donnell

by Sheila Carmody Guaranteed Press A perfect storm doesn’t usually lend itself to stand-up comedy — during the storm – but certainly by the time Rosie O’Donnell reaches the 50th time on stage performing her newest stand-up act she’ll have … Continue reading

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Six potential impacts of having your kids “opt out” of state tests

No. 1 – Lower home values. Schools with lower than 95 percent participation rate on the NYS state tests will be labeled in need of improvement and families looking for homes will avoid buying (or even looking) in your district. … Continue reading

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Amy Poehler & Tina Fey’s Golden Globe Drinking Game

Originally posted on KYMX Mix 96:
This Sunday (1/12/14) is the Golden Globes. The Hollywood award show will be hosted for the second year in a row by Amy Poehler and Tina Fey. You know what that means. Get out those…

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Increase Your Customer Base Without New Technology

“Content is where I expect much of the real money to be made on the Internet.” — Bill Gates, Microsoft Today’s Top 10 list of things Guaranteed Press can do to bring visibility — and customers — to your business. No. … Continue reading

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What keeps us going back to “Seinfeld” again and again?

I worked as a journalist and an advocacy journalist for many years and never once wrote a news story based on a press release. They had no news value, no story value. Then I thought: what would happen if the public … Continue reading

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